Swami Vivekananda has rightly said,
“All power is within you; you can do anything and everything. Believe in that.”
Hey, I am Som.
Driven to build what truly matters.
I’ve always believed the best companies are born from real gaps, not trends. My journey as an entrepreneur has been about spotting those unmet needs, backing them with conviction, and building businesses that solve meaningful problems at scale.
Over the years, that path has shaped me into a solo woman founder, a serial entrepreneur with two successful exits, and the builder of Assiduus Global, a company that has gone on to earn global recognition through milestones like the WEF New Champions Community, FT and Deloitte rankings, Nasdaq features, and a landmark pre-Series B raise.
I’m relentless about customer success because lasting businesses are built on trust, outcomes, and real value. For me, success is measured not just by growth, but by the people empowered, the opportunities created, and the change that continues long after the milestone has passed.
From Building To Empowering
For me, true legacy is measured not just in ventures built but in lives touched. I care deeply about creating opportunity, sharing knowledge, and giving back in ways that go beyond business. As a solo woman founder building a global company, I have come to believe that impact grows most when success is shared with others. The more life teaches me, the more I value kindness, responsibility, and the quiet work of uplifting people wherever I can. If something I build can create hope, confidence, or a better path for someone else, that means more to me than any title ever could.


The Dreamer
Early 2000s
A few hundred rupees, a one-way ticket, and the audacity to believe something bigger was possible.
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She left home for Bangalore with almost nothing — no roadmap, no guarantees, just the quiet certainty that life could be built differently. What followed was years abroad, higher studies in the US, and a slow, deliberate forging of self. Long before any title or milestone, there was simply this: courage, conviction, and a willingness to begin from very little.
Creator
Entrepreneurship Journey
An entrepreneur at 19. An investor at 23. She didn't wait for permission at either.
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Over years of hard-won experience, Somdutta became a solo woman founder, a serial entrepreneur, and a builder of ventures rooted in purpose rather than applause. Every chapter of that journey demanded the same things — trusting instinct over consensus, holding steady through uncertainty, and choosing long-term substance over quick validation. She built not for recognition, but for impact that lasts.
The Investor
Since age 23
She knew what it felt like to build without a table to sit at. So she started pulling up chairs.
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Somdutta began investing at 23 — not as a side pursuit, but as a deliberate extension of her belief that the right capital, paired with the right founder, can change everything. With 78+ investments and a portfolio weighted toward women-led businesses, she backs founders who are often overlooked and almost always underestimated. It is, in many ways, the most personal thing she does.
Achiever
Milestones
Two exits. One category-defining company.
A seat at the world's most consequential tables.
Her first two ventures were acquired. Then came Assiduus Global — an idea that grew into one of the world's leading AI-powered cross-border e-commerce companies, partnering with brands across six continents. 150+ BRAND PARTNERS across 20+ COUNTRIES | $25M PRE-SERIES B
World Economic Forum New Champions Community | Harvard Business School OPM Graduate | Two successful venture acquisitions before Assiduus.

Latest Publication
Stories From New India:
Policies, Hope And Change
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“Stories from New India: Policies, Hope and Change” narrates stories from across India that resonate with the very soul of this nation, including stories that have taken me across the length and breadth of India, reflecting what India truly stands for.

Top 100 Women
Strong Her VC
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Most Influential Women 2023
Business World
3rd
ENTREPRENEURIAL VENTURE
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3
TIMES TedEx SPEAKER
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10+
BUSINESS AWARDS CONFERRED


















